Sunday, November 29, 2009

BWI: CEAT Cricket Rating (CCR) Felicitates the Stalwarts of International Cricket

Press release from Business Wire India
Source: Ceat Ltd
Sunday, November 29, 2009 09:20 PM IST (03:50 PM GMT)
Editors: General: Consumer interest, Entertainment, People, Sports; Business: Advertising, PR & marketing, Automotives, Business services, Heavy industries, Sports; Automotive
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CEAT Cricket Rating (CCR) Felicitates the Stalwarts of International Cricket
E Prasanna Conferred with CEAT International Lifetime Achievement Award

Mumbai, Maharashtra, India, Sunday, November 29, 2009 -- (Business Wire India) -- -- CEAT International Team of the Year award - Australia
-- CEAT International Cricketer of the Year - Gautam Gambhir (India)
-- CEAT International Test Batsman of the year - Gautam Gambhir (India)
-- CEAT International ODI Batsman of the Year - Virender Sehwag (India)
-- CEAT International Test Bowler of the year - Mitchell Johnson (Australia)
-- CEAT International ODI Bowler of the year - Ajantha Mendis (Sri Lanka)
-- CEAT International Spirit of Cricket Award - Thilan Samaraweera (Sri Lanka)
-- CEAT International 300 Wickets Felicitation Award - Harbhajan Singh (India)

Tyre major CEAT Limited celebrated the success and glory of International cricket with 'CEAT Cricket Rating (CCR) International awards 2009' at a glittering ceremony here today. The awards honored the best of the International cricketers based on their performances as rated by the CEAT Cricket ratings (CCR) for the year 2008 - 2009.

CEAT Cricket Rating (CCR) is the first cricket rating to officially recognize and reward cricketers for their performances in the international cricket arena. This year CEAT Cricket Rating (CCR) awards touched a new high with awards in 9 different categories.

Mr. Harsh Goenka, Chairman, RPG Group said, 'The CCR International Award function is a reiteration of the close association CEAT has with cricket and our endeavor to recognize the individual brilliances on the international cricket scene." He added "In India, where cricket is not just a sport, CCR awards plays a pivotal role in paying tribute to not just the cricketing brilliance but also the millions of cricketing fans as well".

Australia, India and Sri Lanka dazzled at the event by sweeping away all the CEAT Cricket Rating (CCR) awards between them. The awards honor the best of the International cricketers based on their performances in international cricketing both test and ODI as rated by the CEAT Cricket ratings (CCR) for the year 2008 - 2009.

While Australia won the award of CEAT International Cricket Team - cash prize of Rs 10 Lakh. India's Gautam Gambhir was the winner of the CEAT International Cricketer and CEAT International Test Batsman awards. India's Virendra Sehwag was the CEAT International ODI Batsman of the Year. Australia's and Sri Lanka's Ajantha Mendis - was conferred with the CEAT International Test Bowler and CEAT International ODI Bowler of the year award respectively.

This year CEAT Introduced the CEAT International Spirit of Cricket Award to celebrate the sportsman spirit shown by the cricketers. The CEAT International Spirit of Cricket Award was conferred on Sri Lanka's Thilan Samaraweera, India's Harbhajan Singh was given a special award the CEAT International 300 Wickets Felicitation Award.

It was also a day to honour the stalwarts of the yesteryears who have carved a name for themselves as legends of Cricket. Cricketing legend E. Prasanna was awarded the 'CCR International Lifetime Achievement Award' The Lifetime Achievement award recipients have been selected on the basis of the Retro-CEAT cricket ratings, and have taken into consideration the performances of the cricketers since 1947. Mr Prasanna received a cash prize of Rs 5 Lakh from CEAT

CEAT has CCR Rating and Awards for both for domestic and international cricketers. CEAT Cricket Ratings has been a pioneer in identifying and honoring the potential cricketing talent of the country. CEAT has also initiated the Under-19 and T-20 cricketing awards taking another step to emphasize its commitment to cricket.

Speaking on the occasion cricket legend Mr.Sunil Gavaskar said, "CEAT International Cricket Rating Awards is one of the most important events on Cricketing calendar as it recognizes the achievements of the players from grassroots to the international arena". He also added, "CEAT Cricket Rating is a unique rating in that recognized and rewarded Indian and International cricketers for their outstanding performances at the end of the year. CEAT Cricket Rating thrives to focus on identifying the right talent..The ratings are pretty much accurate as you can see some of the modern greats like Brian Lara, Muttiah Muralitharan, Ricky Ponting etc winning the CEAT International Cricketer of the Year in the past."

ABOUT CEAT

CEAT Limited, the flagship company of RPG Enterprises, with an annual turnover of Rs. 2,600 crore, was established in 1958. Today, CEAT is one of India's leading tyre manufacturers and has a strong presence in both domestic & international markets. The company manufactures over 10 million tyres every year and enjoys a major market share in the light truck & truck tyre market. CEAT tyres, tubes and flaps are renowned for their superior quality and durability. CEAT offers the widest range of tyres to all user segments and manufacture world-class radials for all Indian vehicles including: Heavy-duty Trucks and Buses, Light Commercial Vehicles, Earthmovers, Forklifts, Tractors, Trailers, Cars, Motorcycles and Scooters, Auto-rickshaws.

CEAT has three manufacturing plants - Mumbai (Bhandup), Nasik & Sri Lanka. The company currently exports tyres to nearly 110 countries across USA, Europe, Africa & other parts of Asia. CEAT has a robust network consisting of over 3,500 dealers, 33 regional offices and more that 100 C & F agents. CEAT also has a branded franchisee network 'CEAT Shoppe'. These Shoppes are retail tyre outlets, providing comprehensive expertise in tyres and tyre services -- all under one roof. The company has a dedicated Customer Service department, comprising Customer Service Managers in all the four divisional offices, assisted by 50 Service Engineers. The board of the company is headed by Mr. R P Goenka, Chairman Emeritus and Mr. Harsh Goenka, Chairman, RPG Enterprises. Mr. Paras K Chowdhary is the Managing Director of CEAT Ltd and Mr. Arnab Banerjee heads the Sales & Marketing division.

About CEAT CRICKET RATING (CCR)

The CEAT Cricket Rating was the first rating system in international cricket to recognize and reward outstanding performers in cricket on an annual basis. Conceived in 1995 by CEAT, the CEAT CRICKET RATINGS attempted to answer every cricket-lover's persistent and perennial query - "Who is the best of the best?"

The CEAT Cricket Rating stands out by virtue of its simplicity. It comprises an objective points system that awards points to cricketers for their batting, bowling and fielding performances. There is a separate CEAT Team Rating (initiated in 1996-97) that assigns points to teams on the basis of their performances in Tests and one-day internationals.

The CEAT Cricket Year commences on 1st May and ends on 30th April of the following calendar year. The cricketer and team that accumulate the highest number of points in their respective categories at the end of this twelve-month period are declared the CEAT Cricket Rating International Cricketer and Team of the Year respectively.


The past winners of the CEAT Cricket Rating have been:

CEAT Cricket Rating Grid


The adjudicators: The CEAT CRICKET RATINGS are overseen by cricketing legend Sunil Gavaskar, who is the adjudicator for the ratings.
For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/Ceat Cricket Rating_Grid.doc
Ceat Cricket Rating_Grid.doc


CONTACT DETAILS
Kavita K Bhaskaran, Sampark Public Relations, +9199873 55009, kavita.bhaskaran@sampark.com
Archana Pradhan, Sampark Public Relations, +9198203 30505, archana.pradhan@sampark.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, SPORTS, MARKETING, AUTOMOTIVE, BUSINESS SERVICES, HEAVY INDUSTRIES, AUTOMOTIVE, CEAT.NS, 500878.BO

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