Thursday, April 30, 2009

BWI: TANDBERG Technology Breakthrough Shatters the Barrier of Proprietary Telepresence

Press release from Business Wire India
Source: TANDBERG
Thursday, April 30, 2009 12:30 PM IST (07:00 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology, Retailers, Telecommunications; Technology
Release no: 19833
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TANDBERG Technology Breakthrough Shatters the Barrier of Proprietary Telepresence
In Response to Customer Demand TANDBERG is the First and Only Vendor to Deliver Uncompromised Telepresence Interoperability

Bangalore, Karnataka, India, Thursday, April 30, 2009 -- (Business Wire India) -- Today TANDBERG (OSLO: TAA.OL) announced its Telepresence T3 is the first and only immersive telepresence solution that maintains the multi-screen, high-definition telepresence experience when calling out to a third-party telepresence system. This new functionality is meeting the growing demands of organizations that require all video systems to fully interoperate, putting an end to siloed communication.

"Organizations are turning to telepresence solutions now more than ever for the fast return on investment from reduced travel and increased productivity. However, as unified communications become more and more important, enterprises can¹t afford to invest in solutions that cannot work together," said Dominic Dodd, Global Program Director, Unified Communications & Collaboration, Frost & Sullivan. "By enabling telepresence systems to interoperate TANDBERG has upped the ante by creating a standard that all telepresence providers will have to live up to if they want to be included in future purchasing decisions."

Recognized for outstanding design, the Telepresence T3 provides the best telepresence experience in the industry. It is interoperable with the TANDBERG product portfolio, Microsoft Office Communications Server, and other standards-based video endpoints and telepresence systems. Today's announcement extends that interoperability to provide the full telepresence experience when connecting with users of Polycom telepresence. This advanced telepresence interoperability, enabled through a TANDBERG Telepresence Server software upgrade, allows organizations to get the most out of their existing and future telepresence investments by enabling them to connect to a wider audience.

"Interoperability is now a critical business need and this announcement today shows our commitment in enabling open communities where people can collaborate naturally no matter how or where they are connecting," said TANDBERG's President for Asia Pacific (excluding China and Japan), Lars Rønning, said. "TANDBERG Telepresence systems are already interoperable with a broad range of third-party solutions. With high-definition multi-screen interoperability, TANDBERG delivers the best possible experience for customers connecting to their existing, or their partners' telepresence systems."

The unique TANDBERG Telepresence Server interoperability feature enables:

-- Existing TANDBERG Telepresence T3 customers to call a third party vendor's telepresence endpoint while preserving the full TANDBERG immersive telepresence functionality, providing the best call experience to every participant

-- TANDBERG customers, in a world first, to be able to connect to customers and partners who are using a different manufacturer's telepresence system

-- Service providers to offer uniquely differentiated services to their telepresence customers, opening up previously closed systems to telepresence calls

"TANDBERG's breakthrough in providing telepresence interoperability, coupled with BT's industry leading One Source Managed Services, defines our shared focus of providing customers with high-impact communication, a simplified user experience, and maximum return on investment," said Jeff Prestel, General Manager, BT Conferencing. "With this interoperability first and our position as a global Certified Managed Services Provider for TANDBERG Total Service, BT and TANDBERG are poised to provide customers with a cost-effective, high quality immersive experience even when they may have different telepresence platforms. We're allowing customers, suppliers and partners to communicate in ways never before possible, and creating business collaboration opportunities at a whole new level."

"Everybody wants telepresence interoperability and now TANDBERG is providing it," said Scott Allen, CEO, Iformata Communications, a global service provider. "Instead of primarily providing a vertical support model for our customers, we will be able to seamlessly connect customers across previously insurmountable communication barriers. This will help us ensure that our customers receive the best possible return on their hardware investments."

TANDBERG's industry leadership is paving the way for access to lifelike visual communications for everyone, illustrated by recent successful industry firsts, such as the demonstration of FluidHDTM (1080p60 video technology demonstration) and now telepresence interoperability. TANDBERG will continue to build on its successes by working to develop immersive interoperability with additional telepresence systems - both proprietary and standards-based.

The interoperability feature software upgrade for the Telepresence Server is now available. For more information, please visit www.TANDBERG.com or contact moreinfo@TANDBERG.com.

About TANDBERG

TANDBERG is the leading global provider of telepresence, high-definition video conferencing and mobile video products and services with dual headquarters in New York and Norway. TANDBERG designs, develops and markets systems and software for video, voice and data. The company provides sales, support and value-added services in more than 90 countries worldwide. TANDBERG is publicly traded on the Oslo Stock Exchange under the ticker TAA.OL. Please visit www.tandberg.com for more information.

TANDBERG is a trademark or registered trademark in the U.S. and other countries. All other product and company names here in may be trademarks of their respective owners.


CONTACT DETAILS
Nilesh Pritam, TANDBERG, +65 62369231, +65 93695477, Nilesh.Pritam@tandberg.com

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, IT, RETAIL, TELECOMMUNICATIONS, TECHNOLOGY

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